Jul
31
I’ve rambled before about the idiocy of cookie cutter, anti-marketing rebels; the freedom fighters who are saving the world one dirty t-shirt at a time by not shopping at the Gap… Some call these people extremists, some call them liberated, and I call them hippies. And boy do I ever hate hippies. In Alex Wipperfurth’s book …
Jul
30
BBDO’s Auckland office has chimed in with this wholesome print series for high-end sex toy shop D.Vice. D.Vice offers self-proclaimed “designer sex gear”, a designation that they back up with highly detailed and stunningly beautiful product sets. For example, a quick glance at the beloved Assberry Silicone Anal Vibrator is all you’ll need to confirm …
Jul
28
Adweek has released some of the very tasty numbers that resulted from Wieden + Kennedy’s brilliant TV spots and recent social media blitz for Old Spice. Looks like the masters at W+K have done it again: YouTube response videos combined for over 40 million views YouTube channel now at over 94 million views total and more …
Jul
27
What’s manlier that sitting back and enjoying a frothy bottle of lager? Having that bottle wrapped inside of a taxidermied rodent carcus – that’s what. In the greatest display of product packaging the world has ever seen, Scottish beer maker BrewDog has done just that. The exotic wobbly pop is sure to offend 96% …
Jul
26
Copywriter Matt O’Rourke has once again proved that advertising people are hilarious by scupting this magnificent Craigslist posting. O’Rourke, who is soon joining CP+B, conjured up this aggressive note after his bicycle was stolen in the Big Apple recently: Stolen Bike – $500 Reward – No Questions Asked (10th and C) Some assmaster stole my …
Jul
25
Having gained some experience within an agency, I’ve begun to develop some valuable insight into the client/agency relationship. Too often, we as marketing professionals bicker about a client’s ignorance or the difficulties we experience when dealing with them. Sometimes, we are kind of a bunch of crybabies. If I were to start an agency, I …
Jul
24
Copy reads: Rebuild the children. www.unicef.com” Agency: Ogilvy & Mather, Paris CD: Chris Garbutt AD: Mathias Laurent, Gregoire Louzon Copywriter: Pierre Clavaud
Jul
22
Here’s a new rant on blogging I did for the CMA (Canadian Marketing Association) Blog that was posted today. In it, I shatter the hopes and dreams of thousands of bloggers who think they are interesting. Sorry bout that, by the way. Now, I realize blogging about blogging is pretty much a level 36 on the geek …
Jul
22
A couple weeks ago ESPN held their 18th annual ESPY Awards, honouring the best in pro sports. During the show, actors Steve Carell and Paul Rudd did a spoof of Lebron James’ now infmaous “The Decision” special. In the skit, Steve Carell made the widely anticipated announcement that he would be “taking his appetite to …