That splash you’re hearing in the background is actually the Fonz sticking his leather-clad water ski landing.
Tag Archive: old spice
Nov
04
Doesn’t “keep walking” sound like an alcoholic mantra?
Q: What happens when Isaiah Mustafa and The Most Interesting Man In The World work collaboratively in order to birth an equally charming spinoff son? A: Johnny Walker dude. Yes, it’s just the Old Spice ad again, but it’s funny and well acted. I’m digging the usage of “fiduciary”. I wish I drank scotch. I …
Oct
12
Puss In Sucks
And here’s your grand prix winner for next year’s Cannes festival. Boooooooooooo. I prefer it when greasy politicians with limited production budgets imitate Isaiah.
Aug
08
Fabio brought the heat
Clickz has extrapolated some of the key results from Wieden + Kennedy’s latest Old Spice effort, which featured Fabio and the second installment of real-time video responses. How’d it go? Pretty damn good: A total of 169 unique videos, which attracted over 22 million views in their first seven days of exposure. (That’s fewer than …
Jun
25
Cannes 2011 – Mustafa plays dress up
Well, the ad industry’s official circle jerk – Cannes – is wrapping up and there’s been a lot of cool (and not so cool) work coming out of the festival. I’ll be rounding up the gold nuggets and showcasing them here over the next few days. Here’s some rare Mustafa-centric print work from W+K. Mr …
Apr
21
Isaiah 2.0?
Old Spice and agency W+K have unleashed their latest creation upon us: a white Isaiah Mustafa. Seriously. It’s the exact same format and humour of the brilliant “Man your man could smell like” campaign, except everyone’s favourite spokesperson has been swapped for a crocodile-repellent man in a white tux. It’s a solid spot but I’m …
Mar
11
Another new Old Spice spot; the sharks smell blood
It’s so sad to watch a brilliant campaign die right in front of your eyes like this. After a terrible follow-up to the iconic “Man your man could smell like” series (and a succeeding spot that was actually pretty good), Mr. Isaiah is continuing to channel his inner-Fonz by jumping the shark with reckless abandon …
Feb
19
Newest Old Spice spot is a bit better
Mustafa is out in full force again. Still recovering from his not-so-triumphant return, W+K have rolled out the newest Old Spice spot for their “Komodo” body wash. I have to admit, this one’s pretty funny. Much better than the last effort. Please, Wieden+Kennedy, be careful with this thing. Don’t be afraid to ride off into …
Feb
08
New Old Spice spot: Mustafa jumps the shark
Well, we all knew the proverbial gravy train would run out of steam sooner or later. Super agency Wieden + Kennedy has released its newest entry into the uber-popular Old Spice campaign. The result? A somewhat weak follow-up to one of the greatest advertising campaigns in recent history. In and of itself, this isn’t a …
Oct
12
Monsters, Logos, and Turkey. Oh my.
All kinds of fun happened during the Thanksgiving weekend. Most importantly, I had a spiral ham for dinner Friday/Saturday. It’s better than most hams because it’s pre-sliced and magical. But onto the nerdy stuff…. First, Gap released their new logo. Hilarity ensued. Then, faster than you can say ‘cream cheese mashed potatoes’, they got cold …